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Astute Group, Wise-integration announce EMEA partnership

Astute Group, Wise-integration announce EMEA partnership

Astute Group and Wise-integration, a French company specialising in digital control of gallium nitride (GaN) and GaN ICs for power conversion, announced a strategic distribution partnership covering Europe, the Middle East and Africa (EMEA).

Wise-integration’s WiseGan family of GaN power devices and WiseWare digital control software deliver significant performance advantages over conventional silicon-based solutions, including superior efficiency, reduced footprint, and enhanced switching frequencies.

WiseGan includes GaN power integrated circuits designed for high-frequency operation in the MHz range, integrating features that streamline implementation with digital control. WiseWare is a 32-bit, MCU-based AC-DC digital controller optimised for GaN-based power-supply architectures.


“Wise-Integration’s decision to partner with Astute speaks volumes about their strategic vision and commitment to market leadership,” said Kevin Baker, Astute’s Franchise Division Manager. “Their embedded systems, manufactured with TSMC’s leading-edge technology, can be integrated into virtually any electronic component. Our collaboration empowers Astute’s customers with the best GaN solutions available, ensuring they stay ahead in today’s rapidly evolving technological landscape.”

“Following the recent launch of our North American Design & Development Centre in Canada and our Wise-integration Ltd. subsidiary in Hong Kong, this partnership with Astute Group is a significant step in expanding the global reach of our digital GaN power solutions,” said Wise-integration CEO Thierry Bouchet. “As a recognised leader in electronics distribution, Astute’s extensive network and deep industry expertise will be invaluable in accelerating the adoption of GaN technology across key EMEA markets.”

This collaboration is designed to drive significant innovation and accelerate the integration of GaN technology across a broad spectrum of sectors, including consumer electronics, electric vehicles, data centres, and industrial automation.

Managing Editor
Paige Hookway is the Managing Editor of Procurement Pro, where she brings over a decade of industry experience to shaping insightful, engaging, and forward-thinking content for the global electronics community. After graduating from the University of Greenwich with a 2:1 in English Literature, Paige blended her love of storytelling with a deep curiosity for technology – carving out a career that champions both innovation and the people behind it. Across her 10+ years in the sector, Paige has developed a strong reputation for uncovering emerging trends, translating complex concepts into accessible insights, and spotlighting the voices shaping the future of engineering. She is particularly passionate about encouraging the next generation of engineers and elevating women in tech narratives that inspire, empower, and drive meaningful change. When she’s not immersed in the latest engineering developments, Paige can be found wrapped up in a blanket with a cup of tea and a good book.