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Texas Instruments at electronica 2024

Texas Instruments at electronica 2024

In this video, Giovanni Campanella, Sector General Manager, explains how Texas Instruments is enhancing efficiency on the factory floor.

Here, the two discuss how Texas Instruments is facilitating efficient, real-time communication with its portfolio of integrated software-on-chip processors, microcontrollers, protocol-compliant interface devices, and multiprotocol software stacks tailored for industrial communications.

Additionally, the discussion covers TI’s efforts toward highly integ


rated embedded processors are advancing industrial robotics.

Managing Editor
Paige Hookway is the Managing Editor of Procurement Pro, where she brings over a decade of industry experience to shaping insightful, engaging, and forward-thinking content for the global electronics community. After graduating from the University of Greenwich with a 2:1 in English Literature, Paige blended her love of storytelling with a deep curiosity for technology – carving out a career that champions both innovation and the people behind it. Across her 10+ years in the sector, Paige has developed a strong reputation for uncovering emerging trends, translating complex concepts into accessible insights, and spotlighting the voices shaping the future of engineering. She is particularly passionate about encouraging the next generation of engineers and elevating women in tech narratives that inspire, empower, and drive meaningful change. When she’s not immersed in the latest engineering developments, Paige can be found wrapped up in a blanket with a cup of tea and a good book.